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January’s Meme: Saltbae

Amanda Viengkhone, Staff Writer

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The memes of Gordon Ramsey may be well-known for ridiculing his excessive criticism of imperfectly crafted meals, but a new meme called “Salt Bae” has taken over the world of gastronomy in social media.

Turkish chef Nusret Gökçe’s claim to fame began with his Instagram clip of preparing a gourmet steak. Uploaded on January 7, 2017, this 35 second clip initially seems to highlight his cooking abilities. He slices the tender meat right off the bone and chops it into fine chunks, proceeding to sprinkle it with salt.

Unlike the conventional method of lightly dashing extra flavor onto food, Gökçe decides to twist it up. After he raises his arm extremely high, he releases his pinch of salt with his wrist curved backwards. The salt comes into contact with his arm because of the angle of his hand, and it slides down onto the steak.

The screenshot of Gökçe’s superfluous seasoning inevitably left him vulnerable into becoming a meme, and he has developed into an international symbol for being “extra” and exaggerating insignificant things.

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